Many people think that the prettiest faces are those with very unique features. Generally that is not true. Pretty faces are average faces. And that is not only because they are symmetrical, even though symmetry is an attractive facial trait. Average faces are very attractive, which is counterintuitive but makes sense in light of evolution and genetics.
The faces in the figure below (click to enlarge) are from a presentation I gave at the University of Houston in 2008. The PowerPoint slides file for the presentation is available here. The photos were taken from the German web site Beautycheck.de. This site summarizes a lot of very interesting research on facial attractiveness.
The face on the right is a composite of the two faces on the left. It simulates what would happen if you were to morph the features of the two faces on the left into the face on the right. That is, the face on the right is the result of an “averaging” of the two faces on the left.
If you show these photos to a group of people, like I did during my presentation in Houston, most of the people in the group will say that the face on the right is the prettiest of the three. This happens even though most people will also say that each of the three faces is pretty, if shown each face separately from the others.
Why are average faces more beautiful?
The reason may be that we have brain algorithms that make us associate a sense of “beauty” with features that suggest an enhanced resistance to disease. This is an adaptation to the environments our ancestors faced in our evolutionary past, when disease would often lead to observable distortions of facial and body traits. Average faces are the result of increased genetic mixing, which leads to increased resistance to disease.
This interpretation is a variation of Langlois and Roggman’s “averageness hypothesis”, published in a widely cited 1990 article that appeared in the journal Psychological Science.
By the way, many people think that the main survival threats ancestral humans faced were large predators. I guess it is exciting to think that way; our warrior ancestors survived due to their ability to fight off predators! The reality is that, in our ancestral past, as today, the biggest killer of all by far was disease. The small organisms, the ones our ancestors couldn’t see, were the most deadly.
People from different populations, particularly those that have been subjected to different diseases, frequently carry genetic mutations that protect them from those diseases. Those are often carried as dominant alleles (i.e., variations of a gene). When two people with diverse genetic protections have children, the children inherit the protective mutations of both parents. The more genetic mixing, the more likely it is that multiple protective genetic mutations will be carried. The more genetic mixing, the higher is the "averageness" score of the face.
The opposite may happen when people who share many genes (e.g., cousins) have children. The term for this is inbreeding. Since alleles that code for diseases are often carried in recessive form, a child of closely related parents has a higher chance of having a combination of two recessive disease-promoting alleles. In this case, the child will be homozygous recessive for the disease, which will increase dramatically its chances of developing the disease.
In a nutshell: gene mixing = health; inbreeding = disease.
Finally, if you have some time, make sure to take a look at this page on the Virtual Miss Germany!